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7 Best Digital Marketing Books To Read

January 3, 2023 in Marketing

Best digital marketing books will provide insight into how digital marketing works. Many people prefer to watch videos rather than read books, but reading business-related publications is the best method to advance your career and sharpen your skills, particularly if you are starting. You can find inspiration and discover fresh strategic plans for career growth. Insights on the top books on digital marketing are provided in this article.

best digital marketing books

These are some of the top-rated digital marketing books one should read to take the business to the next level

  • Digital marketing for dummies,
  • Digital marketing essential you always need to know,
  • Jab jab jab, right hook,
  • permission marketing,
  • Epic content marketing,
  • Hit Marketers,
  • Marketer 4:0: Moving from Tradition to Digital. 

 This article has listed the top 7 best digital marketing books that a person should read in 2023 to learn about digital marketing.

Best Digital Marketing Books

Name of the Book Author Amazon star Rating  Goodreads rating  Google review
Digital marketing for dummies Ryan Deiss & Russ Henneberry 4.4 stars rating/5 Rating-4/5 Ratings- 4.2/5 
Digital marketing essential you always wanted to know 4-star rating /5  Rating-4/5 Rating 4.5/5
Jab Jab Jab, Right book  Gary Vaynerchuk 4.6 stars rating/5 Rating 4/5 Rating 4.9/5
Permission Marketing: Turning strangers into Friends, and Friends into Customers. Seth Godin  4.4 stars rating/5 Rating 3.9/5 Rating 4.4/5
Epic Content Marketing: How to tell a different story, break through the clutter, and win more customers by marketing less. Joe Pulizzi 4.5 Star rating/5 Rating 4/5 Rating 3.9/5
Hit Makers: The Science of Popularity in an Age of Distraction. Derek Thompson 4.4 star rating/5 Rating 3.9/5 Rating 4.1/5
Marketer 4:0: Moving from Tradition to Digital. Hermawan Kartajaya, Philip Kotler, Iwan Setiawan. 4.4 star rating/5 Rating 4.1/5

Thus these are the best digital marketing books. Now let us know about them in detail.

See Also: 5 Main Objectives Of Digital Marketing In 2023

Digital Marketing For Dummies

Publisher: John Wiley & Sons, Inc.

Digital Marketing for Dummies

Suppose you are thinking of starting a business, developing your current marketing skills, or gaining knowledge about digital marketing. In that case, this book is the right pick for you.

digital marketing for dummies

This book will provide you with various insights and tactics for digital marketing. It covers current fundamental marketing strategies such as content marketing, social media marketing, and e-mail marketing for digital marketing success. It also touches on digital marketing mistakes that one should avoid.

This is it if you want a book that covers digital marketing.

Digital Marketing Essential You Always Wanted To Know

Publisher- Vibrant publications

Digital Marketing Essential 

The book is similar to “digital marketing for dummies,” but it goes deeper into the fundamental explanations of digital marketing, like critical components of social media marketing. Explain in detail how to plan and execute digital advertising.

digital marketing essential

This is the right book for beginners, and it includes concepts and insights that readers can quickly grasp and understand. By reading this book, you will become aware of the essentials of digital marketing and achieve your desired goal in digital marketing.

 Jab, Jab, Jab, Right Hook

Publisher: Harper Business

Jab Jab Jab Right Hook

Social media is crucial in the age of digitization and advertising. In connection with the book, it highlights how social media networks have monetized their need to gain more users. The best platform for attracting attention and encouraging user engagement is social media for marketing and advertising. 

jab, jab, jab, right hook

This book will explain how businesses should utilize the platforms if you are new to social media campaigns but interested in promoting through them. Social media is the ultimate tool for marketers to get consumers’ attention.

Permission Marketing: Turning Strangers Into Friends And Friends Into Customers

Publisher: Simon & Schuster 

Permission Marketing

Seth Godin – vice president of direct marketing at Yahoo.

Permission Marketing

In this book, Godwin talks about the change in the marketing trend through traditional advertising, where the TV commercials that break into the program no longer work. The excellent technique is to make the potential customer accept the advertisement voluntarily, to make them love it instead of finding it annoying.

 This book focuses on developing and running your marketing campaign and strategies.

See Also: Top 7 Importance Of Digital Marketing For Businesses

Epic Content Marketing: How To Tell A Different Story, Break Through The Clutter And Win More Customers By Marketing Less

Publisher: McGraw Hill Education 

Epic Content Marketing

The author focuses on the game-changing power of content marketing in this book. He explains how the content should be delivered to the audience through storytelling. Rather than being compelling to watch, it should inform and entertain them.

epic content marketing

 It is in the hands of marketers to determine how well you are at providing epic content, and as a result, your sales will increase. This book is the best for you if you want to know about content marketing or its channels.

Hit Makers: Science Of Popularity In An Age Of Distraction

Publisher: Penguin Press

Hit Makers

Some of us used to buy books on the spur of the moment simply because they were trending or viral. Have you ever considered the marketing behind each popular book, art, piece of music, or book?

hit makers

This book answers that question. In this book, Derek Thompson points out the psychology behind marketing and unravels the marketing and psychology involved in popular things. Goodreads describes the book as “the hidden psychology behind why we like, revealing the economics of cultural markets that invisibly shape our health.” 

Marketing 4.0: Moving From Traditional To Digital

Publisher: John Wiley & Sons. Inc.

Marketing 4.0: Moving from Traditional to Digital 

Are you curious about how marketing will change in the future? If so, choosing this book is a wise choice. This book will help foresee next-generation marketing and show how to create exciting content that will grab readers’ attention.

marketing 4.0

The book shows how to attract and engage more clients by using their changing moods to your advantage.

See Also: What is Business Planning Objectives?

Frequently Asked Questions

Can I learn digital marketing by reading books?

If you want deep insights into digital marketing and understand it, you can read digital marketing books to gain the basic foundational knowledge.

What are common types of digital marketing?

These are common types of digital marketing: Social media marketing, Mobile marketing, Search Engine Optimization, and Email Marketing.

Who is the father of digital marketing?

The father of digital marketing is an American professor called Philip Kotler.

Is digital marketing hard for beginners?

Yes, it is a time-consuming process that requires a lot of research and practice to develop, and we are still determining whether it will succeed. If you are interested in digital marketing and want to turn your interest into passion, it is better to try than regret it later.


People will only automatically become experts in digital marketing by reading a book on the subject. But reading it will teach you the fundamental knowledge every digital marketer must have, and the techniques and approaches will help you have a better career in the future.

Thus these best digital marketing books will be helpful for you if you want to start your business.

See Also: What Are The Objectives Of Organization Development?

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Rahul Gupta More posts by Rahul Gupta