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Top 10 Best Digital Marketing Courses in India

November 11, 2022 in Digital Marketing

If you take a closer look around, most people will appear to be building their brand. Social media platforms like Instagram, Facebook, and Twitter, and search engines like Google and YouTube have, in fact, been emerging as a helping hand to individuals and organizations in their pursuit of recognition. Here, we have compiled a list of the best digital marketing courses in India that can also get you started.

For the purpose of widening their reach, people often hire specialists for internet marketing. To become an expert in digital or online marketing, you must finish a comprehensive course of a minimum of one year. Recently, we have witnessed the emergence of several portals offering the best digital marketing courses in India

Along with premier public institutes, several online platforms and digital marketing institutes are offering some of the best digital marketing courses in India:

See Also: Top 10 Benefits of Digital Marketing and Why Should You Invest In It?

Contents

The Best Digital Marketing Courses in 2022

Indian Institute of Management (IIM)

IIMs are the most prominent business schools in the country with esteemed faculty. Their courses and certificates are also well recognized and most desirable in the industry as well. 

iim-indore

In short, the digital marketing courses offered by various IIMs are:

Certificate Programme in Digital Marketing and Strategy by IIM Indore

Course Fee – ranges around ₹ 2,39,500

Course Duration – 11 months.

Eligibility – any Diploma/ Graduate / Post Graduates from recognized Universities with a minimum of 50% marks with at least two years of work experience

The Executive Program on Digital and Social Media Marketing Strategy (EPDSMMS) by IIM Calcutta

Course Fee – ranges around ₹ 3,28,000 + 32,000 (Campus Fee)

Course Duration – 6 Months [3 Modules of 2 Months + 2 Modules (Online) + 3 Modules (On Campus)]

Eligibility – any Graduate/Post-Graduates with a minimum of 50% marks and at least two years of experience in media, advertising, start-ups, social or such related domains

Digital Marketing for Business Growth (Live Online Programme) by IIM Bangalore

Course Fee – ranges around ₹ 99,750

Course Duration – 5- 10 days

Eligibility – for professionals from business, marketing, and such related fields 

Executive Programme in Digital Marketing by IIM Jammu

Course Fee – ranges around ₹ 51,250

Course Duration – 6 Months (Online)

Eligibility – any Graduates/Diploma Holders in any discipline from a recognized university

The Professional Certificate Programme in Digital Marketing and Analytics by IIM Kozhikode

Course Fee – ranges around ₹ 1,65,000

Course Duration – 10 Months

Eligibility – any Graduates/Diploma Holders in any discipline from a recognized university with a minimum of 1 year of work experience

Executive Development Program in Digital Marketing and Analytics by IIM Kashipur

Course Fee – ranges around ₹ 70,000

Course Duration – 6 months

Eligibility – Any graduates from a recognized University with Maths/Statistics up to 10+2, with at least two years of work experience

Indian School of Business (ISB), Hyderabad

Another one of the notable business schools in the country, the alumni network of the Indian School of Business is strong and widespread. Additionally, top employers and business schools in the world recognize these degrees.

indian school of business

They also provide online sessions with industry practitioners and emphasize case studies and simulations in the course.

Course Fee – ₹1,05,000

Course Duration – 12 Weeks (Online) (4-6 hours/ week)

Eligibility – Any Graduate/ Diploma holder

Indian Institute of Digital Education (IIDE), Mumbai

IIDE specializes in imparting digital marketing training where the faculties are digital marketers themselves. The courses offered are self-paced courses in both online and offline modes.

iide

They also offer several digital marketing courses based on your requirements:

Short Term Certification Courses in Digital Marketing

Course Fee – ranges around ₹ 6355

Course Duration – 6 – 12 Hours (Videos + Live Sessions) with flexible course timings

Eligibility – You do not need prior experience or specific eligibility in particular for this course. 

MBA Level Post Graduation Programme in Digital Marketing

Course Fee – Starting at ₹39,999

Course Duration – 11 Months (18 hrs/week)

Eligibility – Graduates (10+2+3) or Diploma Holders (only 10+2+3) from a recognized university (UGC/AICTE/DEC/AIU/State Government) in any discipline with a minimum 55% score.

Online Digital Marketing Course with Certifications

Course Fee – ranges around ₹ 88,983

Course Duration – 1 Week – 11 Months (no specified duration)

Eligibility – 12th Grade Pass (10+2) with a minimum of 50% marks in aggregate or equivalent. However, any individual who is 16 years and above can also apply for the program.

National Institute of Information Technology (NIIT)

NIIT ranks among the world’s leading training companies. They also offer various courses of repute to students and working professionals of different backgrounds as well. 

niit

They are currently offering a StackRoute Certified Full Stack Digital Marketing course.

Course Fee – ranges around ₹ 70000

Course Duration – 20 Weeks (Part-Time)

Eligibility – graduate or trade school diploma holder (with >=50% marks in 10th, 12th, and Grad/Diploma) and age <= 25 years to be eligible for Placement Assurance.

NPTEL Digital Marketing Course 

The National Program on Technology Enhanced Learning (NPTEL) provides several free online courses with paid certification from reputed colleges all over India.

nptel

Dr. Tejinderpal Singh of Panjab University is currently undertaking a course in Digital Marketing and Data Analytics. He also has over 13 years of teaching and research experience and 4 years of industry experience specializing in digital marketing. His course on digital marketing is especially one of the best digital marketing courses in India as well.

Course Fee – ₹ 1000 (for exam and certificate)

Course Duration – 15 weeks

Eligibility/Prerequisites – Basic knowledge of the Internet and internet browsing. An experimental and Analytical mindset is good as well. You do not need hardcore technical knowledge to pursue this course.

Google Digital Marketing and E-commerce Professional Certificate

Certification courses by Google are free and accredited by Interactive Advertising Bureau Europe and The Open University.

google digital marketing

Two different digital marketing courses offered by Google are:

Digital Marketing and eCommerce Certificate (on Coursera)

Course Fee – Free enrollment and paid certification

Course Duration – Under 10 hours of study a week (online)

Eligibility – You do not need any relevant experience in particular. Anyone can enroll in the course.

Fundamentals of Digital Marketing

Course Fee – Free (includes recognized certificate)

Course Duration – 40 hours (Unlimited access and self-paced learning from video tutorials)

Eligibility – For the purpose of this course, you do not need any prior experience in particular. 

Advanced Certificate Programme in Digital Marketing and Communication by MICA 

Mudra Institute of Communications, Ahmedabad (MICA) is among the famous institutes for its Marketing specialized courses. They are also offering an online course in digital marketing in partnership with UpGrad and TalentEdge.

mica

Three specializations are available within its digital marketing courses: Branding and Communication, Social Media and Content Marketing, and Marketing Analytics.

Course Fee – ranges from approximately ₹ 1,00,000 to 1,60,000 (based on number of specializations) (EMI starts at ₹ 3,252 per month)

Course Duration – between 32- 50 weeks

Eligibility – Bachelor’s or Equivalent Degree

Xavier School of Management (XLRI), Jamshedpur

XLRI Jamshedpur is among the top 5 business schools that offer short-term digital marketing courses of the Executive Development Programme in Digital Marketing in association with TalentEdge. 

xlri

Course Fee – ranges around ₹ 90,000

Course Duration – about six months

Eligibility – Graduates (10+2+3) or Diploma Holders (only 10+2+3) from a recognized university (UGC/AICTE/DEC/AIU/State Government) in any discipline. The essential relevant work experience for the program is 36 months.

See Also: 5 Main Objectives Of Digital Marketing In 2022

Indian Institute of Technology (IIT), Delhi

Department of Management Studies, IIT Delhi, often receives acclaim for its management and marketing courses.

iit delhi

They are also offering courses focusing on digital marketing strategies to maximize reach and conversions to boost the careers of individuals.

Certificate Programme in Digital Marketing

Course Fee – ranges around ₹ 55,000

Course Duration – 6 Months (online)

Eligibility – graduates (10+2+3) from any recognized university in any discipline. Application is allowed for students in their final year as well.

Digital Vidya – Digital Marketing Institute in India

As can be seen, Digital Vidya is an online platform for learning digital marketing. They offer various certified courses and leadership and executive programs in digital marketing. 

digital vidya

In short, the most popular courses available at Digital Vidya are:

Digital Marketing Leadership Program with Deakin University

Course Fee – ranges around ₹ 90,000

Course Duration – 4 months (8 hours/week)

Eligibility – Bachelor’s or Equivalent Degree

Executive Program in Digital Marketing with Deakin University

Course Fee – ranges around ₹ 1,50,000

Course Duration – 10 months (10-12 hours/week)

Eligibility – Bachelor’s or Equivalent Degree

Certified Digital Marketing Course (CDMM)

Course Fee – ranges around ₹ 49,900

Course Duration – 4 to 7 Months

Eligibility – For the purpose of learning this course, you do not need any prior experience in particular.

Frequently Asked Questions (FAQs):

These are the common questions that tend to recur under the subject of best digital marketing courses in India.

What is digital marketing?

Digital Marketing is one of the many limbs of marketing in which the manufacturer or the marketer connects with the customer online to promote their products and services. It usually employs the internet to advertise its services on platforms such as Google AdWords, Linkedin, Facebook and others.

What are the degrees in digital marketing offered in India?

BBA in Digital Marketing - colleges such as Christ University and Narsee Monjee Institute of Management Studies offer 3-years of the undergraduate program. Diploma or Postgraduate in Digital Marketing - course duration on average is 1-year (like IMT Ghaziabad). Some colleges (like IIDE Mumbai) also offer 4-11 months diploma courses. MBA in Digital Marketing - colleges such as IIM Bangalore and Indian Institute of Digital Education (IIDE) offer a 2-years Postgraduation program.

Which are the features of the best digital marketing course in India?

These digital marketing courses are conducted online, self-paced, or by offline classroom-based modes of education. The course only focuses on to-the-point topics and training or internships that make candidates eligible for digital marketing jobs. Best courses receive recognization from top employers and have a good reputation across India. These courses cover similar and related courses on SEO, social media, google analytics, web and graphic designing, and so on.

Can I learn digital marketing courses online?

Yes, you can learn digital marketing courses online. Barring a few executive programs by IIMs, most online students can pursue digital marketing courses. Other than colleges, some online learning platforms like Udemy, Coursera, and UpGrad also offer digital marketing courses.

What are the top in-demand digital marketing skills?

The top in-demand marketing skills are Paid Media specialists, Instagram Marketing, Youtube Marketing, Email Marketing, Content Marketing specialists, Analytics, SEO, Copywriting, Pay-Per-click Google Ads and Design Fundamentals, and e-commerce.

Conclusion 

It is important to realize that specialization in digital marketing does not need to be such a Herculean task. The least you require in order to learn is a working internet connection and a mobile phone or a laptop. In short, the best marketing courses in India are affordable and accessible. So if you have a knack for marketing and possess excellent communication skills, a digital marketing course can be for you. 

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Rahul Gupta More posts by Rahul Gupta